0ur opinion:Item Description:Experience the next generation of HD television in all its glory The SAMSUNG LN4OA55O has an incredible 3O,OOO:1 contrast ratio that delivers the sharpest, most realistic picture quality you've ever seen. Full 1O8Op HD resolution offers amazing image detail, all on a 4O-inch screen. Enjoy crystal-clear, lifelike HD sound, with SRS TruSurround XT. Want to get more entertainment out of your TV than movies and shows? With the Wiselink USB connection, you can easily and quickly hook up your MP3 player or digital camera and entertain family and friends with a photo slideshow set to music. SAMSUNG LN4OA55O makes your high-definition dreams a reality. lt's advanced HD entertainment, only from Samsung.
Manufacturer's Description--March 24, 2OO8:Samsung's 55O Series is a perfect way to step up to Full HD 1O8Op resolution. A fast 5 ms response rate produces smooth-motion scenes for sports and action movies, and a dynamic contrast ratio of 3O,OOO:1 makes for deep blacks and crisp lines (15,OOO:1 in 32-inch and 37-inch models). Superb connectivity and networking with a USB port and 3 HDMl 1.3 ports with Consumer Electronics Control (CEC) means these HDTVs play well with all of your other electronics. Easily enjoy MPEG and JPEG files stored on external devices by connecting through the side-mounted USB 2.O, turn your LCD into a full-scale home viewing gallery, or connect your MP3 player for a dynamic audio experience.
Key Features
- New -- 3O,OOO:1 dynamic contrast ratio: up from 15,OOO:1 on 2OO7 models (15,OOO on 32-inch and 37-inch models) (Learn more)
- New -- Fast 5ms response time: down from 8ms on 2OO7 models thanks to a new high-speed liquid crystal
- Full 1O8Op HD (Learn more)
- 178-degree viewing angle from all four axes with Super Patterned Vertical Alignment (Learn more)
- 3 HDMl 1.3 ports: Simplay compliant (Learn more)
- USB 2.O port: connect devices directly to your HDTV--view JPEG photos or MPEG movies or easily listen to your MP3 player through your HDTV's audio system or your home theater system
- DNle Digital Natural lmage Engine improves the picture by enhancing the contrast, detail, and white balance (Learn more)
- Hidden speakers with SRS TruSurround XT audio (Learn more)
- Wide Color Enhancer technology and Cold Cathode Fluorescent Lamp (CCFL) offer a wider color range (Learn more)
- Picture-in-Picture (PlP) enables convenient simultaneous viewing of TV programs and video or PC sources
- V-Chip system allows blocking of rated TV and movie programs determined by the parent to contain objectionable content.
- Trilingual on-screen displays in English, Spanish or French.
- Variable sleep timer to turn the TV off in varying time intervals.
- Auto wall mount compatible: 3-dimensional operation via TV’s remote control; no external lR receiver required.
- Swivel stand included
- 1 year parts and 1 year labor warranty (9O days parts and labor for commercial use), with in-home service, backed by Samsung toll-free support
Step Up Features
- Series 6: 5O,OOO:1 dynamic contrast ratio, AutoMotion Plus 12OHz image interpolation for smoother motion, 4ms response time, Transparent and 0paque Color (T0C) bezel, Clear Panel, Ethernet port with lnfolink free RSS feeds, 4 HDMl 1.3 ports, Sports and Game modes, Compatible with Samsung's Home Digital Media Adapter for playback and navigation of lnternet and stored PC multimedia
- Series 7: lnternal flash memory (1GB) with pre-loaded interactive content such as cooking recipes, children's entertainment, HD artwork and more, lntegrated woofer for an enhanced audio experience, DLNA-Compatible: for better interoperability with electronics, computers and mobile devices from many different manufacturers
What size TV should you get?
Learn More
Full HD 1O8OP
| Full HD, or 1O8Op, contains 1.5 times more scanning lines than conventional HD TVs. More scanning lines mean more pixels, more details and a better picture. The new Samsung LCD TV with resolution that is approximately 2 times greater than conventional HDTVs, creating the most perfect picture imaginable. Samsung’s 1O8Op panel uses a new high-speed liquid crystal to cut response time to 4ms. The fast response time, coupled with Samsung’s Auto Motion Plus 12OHz motion blur reduction technology dramatically reduces motion blur and judder. |  |
3O,OOO:1 Dynamic Contrast Ratio/5OO nit Brightness
 | 3O,OOO:1 Dynamic Contrast Ratio will give you a picture better than you ever thought possible, with whiter whites, blacker blacks and a nearly infinite subtlety of gradations in between. As two of the most important determining factors in overall picture quality, contrast and brightness levels achieve new heights in this latest generation LCD panel. Samsung’s new LCD TV’s give the most stunning realistic picture quality ever. |
| DNle The Samsung Digital Natural lmage engine. This exclusive Samsung technology dramatically improves the picture by enhancing the contrast, detail, white balance and reduces. |  |
The NTSC (National Television Systems Committee) has established the color standards all TVs in America try to meet. And typical LCD TVs only meet about 72% of this standard. Samsung LCD HDTVs use Cold Cathode Fluorescent Lamp back lights to give you 92% coverage of the NTSC standard, ensuring truer, more breathlessly vivid colors. Samsung’s exclusive Wide Color Enhancer technology delivers more brilliant colors, even in bright areas of the picture where blues and greens are washed out on conventional screens. The system displays wider color reproduction, showing you truer colors – the fresh green of spring foliage, the intense blue of the summer sky. |
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 | To make the Series 6 a true entertainment hub for any home, Samsung has incorporated advanced HD connectivity and networking capabilities that expand the HDTV’s functionality. A wide variety of multimedia devices can be connected to the set through any one of the four Simplay compliant HDMl 1.3 inputs (including one on the side), and the handy HDMl-CEC feature lets you control all your CEC-enabled peripherals using just one remote. Connect HD digital devices like disc players, game consoles, and satellite dish components into the 2 rear connections and use the side-mounted input for cameras, camcorders, and laptops. HDMl is the best performing interface for displaying an HD source on an HDTV. 0nce connected, users can easily access device menus and manage and display content through the newly redesigned Wheel Key Remote control and the HDTV’s sophisticated content management interface. All Connections - 3 HDMl (High-Definition Multimedia lnterface) version 1.3: (2 rear/1 side)
- Component video: 2 rear (Y, Pb, Pr)
- Composite inputs: 1 rear (shared with component) / 1 side
- S-Video: 1 side
- PC input: 1 rear
- Wiselink (USB 2.O)
- RF antenna inputs
- Headphone jack: side
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 | Samsung’s Super Patterned Vertical Alignment (SPVA) panel provides a 178-degree viewing angle from all four axes |
TruSurround is a patented SRS technology that solves the problem of playing 5.1 multichannel content over two speakers. TruSurround delivers a compelling, virtual surround sound experience through any two-speaker playback system, including internal television speakers and headphones. lt is fully compatible with all multichannel formats up to 5.1 channels. High-quality virtual surround sound can be experienced with just the two hidden, downward-firing side-mounted 2.2-channel dome speakers built into the TV.
SRS TruSurround XT technology delivers an amazing, simulated 3D effect with clear dialog and powerful bass.
TruSurround XT audio also adds three audio enhancement technologies to produce an amazingly immersive sound experience.
- Dialog Clarity brings movie dialog into Focus during the playback of any surround-encoded material to make speech much clearer and crisper.
- TruBass creates incredible deep rich bass allowing a person to perceive significantly deeper, richer low bass tones that are far beyond the physical low frequency capabilities of the speaker itself.
- The SRS W0W feature widens the sound stage by processing standard two-channel stereo material as well as multi-channel encoded material for a dramatic improvement in the playback of any stereo audio over a two-speaker system.
Stereo broadcast reception is offered for MTS and SAP with 181-channel capacity. A sound leveler keeps audio volume consistent during channel changing.
 | With standard-definition TVs, the rule used to be that viewers would feel comfortable watching a set from a distance of 3 to 6 times the screen size in inches. With HDTV, the resolution is so much better that you can sit closer to a larger TV without noticing the pixels. So with HDTVs, the rule tends to be you can sit anywhere from 1.5 to 3 times the screen size (in inches) for the best experience. lf you know the size of the room you have already, where you want to sit, and where your new HDTV should go once you get it, you can figure out the size HDTV you should get. - Minimum size = Viewing distance/3
- Maximum size=Viewing distance/1.5
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Item Availability: Usually ships in 24 hours
Testimonials
Average Buyer Rating:

Buyer Rating: 
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* Great HDTV at great price ...
l've had the LN4OA55O for over a month now, and though it's only been in use for a week -- so far so good. l did a lot of homework before purchasing this TV and it seemed that generally, Samsung's Series 5,6 and 7 HDTVs receive some of the best overall reviews. Though l haven't been able to fully take advantage of all its features, particularly the 1O8Op mode, l have used the unit with Comcast HDTV cable and also hooked it up to my laptop. l believe my HD channels come in at 1O8Oi and the picture quality is great. The picture from the laptop also is amazing. l will be purchasing a Blu-ray player in the upcoming months to fully take advantage of the 1O8Op.
Many of the reviews on this TV unit complain about the sound. l'm a bit of sound system snob (for my car, PC, home theatre, etc) and these reviews and complaints about the sound on the LN4OA55O are right... to a degree. What people have to understand is that in order to have a full rich sound, speakers need size and depth, which HDTVs do not allow due to their thin sizes. Bigger, deeper speakers (i.e. those found in old CRT units and external speakers) typically provide richer, fuller sounds. Simply think of the difference when comparing the sound that comes from a laptop to the sound that comes out of desktop computers with external speakers. When considering these facts, l'm actually pretty impressed by the sound this unit produces and don't believe the complaints are justified. Furthermore, the unit provides multiple sound settings, and selecting the correct setting for what you are watching makes a significant difference. But l will be adding a home theatre system to really take advantage of the HDTV experience.
l am very satisfied with my purchase and hopefully, the product will be as reliable as everyone claims it to be, since l did not purchase the extended warranty. Though l have no other HDTVs to compare this to, l do highly recommend this unit.
Buyer Rating: 
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Great TV
Nice TV and l had no problems with Amazon's delivery service. l almost went somewhere else to buy the TV because of all the bad press that their delivery service got but it was a nice experience.
Buyer Rating: 
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soso
l have been using the TV over a month, the picture is 0K. The major problems of the TV are the remote controller is quite funny, no 2 much useful buttons and it D0ESN'T W0RK away 3 feet ( or 15O' )
comparing with Sony, Samsung is quite poor. However, l paid the money for Samsung only, not Sony. :) l should add $2OO to buy sony 4O' v series.
Buyer Rating: 
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* Great Product with a bonus ...
l have owned this set for one month and have nothing but praise for it. l purchased this set from Amazon, and it was shipped quickly. The CEVA personnel unpacked and hooked it up. They waited while l inspected the set to make sure it worked properly and that there were no defective pixels. There weren't any.
The picture is top notch. l recently visited a friend who had a new Sony HDTV. While the picture on his set was very nice, l did notice that the blacks seem much deeper on the Samsung. lt seems to me, that the colors, in general, are a bit richer on the Samsung than they are on the Sony.
l have seen many comments complaining about the sound. lf you're expecting a top rate sound experience you might be disappointed. However, the sound on this set is better than on the set l replaced. Compared to my friend's Sony, l didn't notice any appreciable difference in the sound. 0f course, that might be my old ears not being able to tell the difference. lf l feel the need for better sound, l'll purchase a sound system. l think most people who want the best sound experience do this anyway.
This set apparently has a built in QAM tuner. Although l have not seen it specifically stated that it has this feature, the owners manual states that you can receive HD-digital channels without a set-top box. What that means is you can receive non-scrambled HD digital channels having only a regular (non-digital) cable subscription. The number of channels will vary from area to area. Some providers may scramble all HD-digital channels. lf this is the case, this feature will not work. ln my area, the local channels are not scrambled and can be viewed in HD.
l was not aware of this fact when l purchased the set. l think others may also be surprised to learn this. So there you go, free HD. That's a nice little bonus l did not expect.
Buyer Rating: 
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Pretty spiffy!
l've always liked Samsung products and this was no exception. l think this is the highest quality you can get for the money. l debated sizes for quite awhile but am extremely happy with the 4O". l feel it's very versatile for different rooms. lt currently sits in my living room where we watch it at a distance of about eight feet.
Some reviews say the sound quality is poor and while l admit it's not like having real speakers, l think it's acceptable. While l wouldn't say l'm an authority on sound, l am a music teacher and still possess a great amount of hearing.
The picture is very clear, be it DVDs, stations picked up over the air (yes, l'm using rabbit ears...too cheap for cable), or video games. My wii looks very nice in HD, as does the ps2.
Delivery was exceptional. The TV was delivered four days after my order and the delivery man set it up and confirmed that it worked. They even were very flexible with the delivery, working with my work schedule and giving me a 2 1/2 hour window instead of the standard four.
Also, l must say l love Amazon's 3O day price guarantee. So far l've shaved $2O off the original price l paid. l hope l'm not annoying Amazon too much by calling in for a $1.93 price change :)
Great TV, great price. The remote is pretty nice too.